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CASE STUDY • 2025
Film Direction & Motion/ 2025
DECATHLON // KINETIC IDENTITY
Generative motion graphics system and visual identity exploring athletic acceleration for next-gen athletes.
Film DirectionGenerativeDecathlon3D MotionTypography
[ 01 // CREATIVE DIRECTION & RATIONALE ]
PROJECT MANIFESTO & CONCEPT
Visual research thesis exploring the intersection between sport motion capture and kinetic typography. The core ambition was to deconstruct athletic gestures (track, football, decathlon) through high-speed cinematics and procedural design.
This visual system reacts in real time to physical velocity and biometric effort, generating dynamic posters, large-scale spatial visuals, and interactive film title sequences.
Art Direction & Honors
Project executed as part of Lounes Studio's continuous research into kinetic sports biomechanics and Swiss brutalist graphic design.
Technical Specifications
Year / Timeline2025
DisciplineFilm Direction & Motion
Medium & OutputMotion Capture, TouchDesigner, Thermal Screen-print, 4K Film
Custom TypographyCustom Kinetic Sans & Monument Extended
Context / ExhibitionMaster of Art & Design Research & Sports Prospective
Curated Color System
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Inquire on this Project
Interested in commissioning a similar sports film, identity, or editorial campaign?
Request Project Brief[ 02 // VISUAL ARCHIVE & STILLS ]
PROJECT GALLERY & CINEMA STILLS
STILL #2 • DETAIL35MM • RESOLUTION
STILL #3 • DETAIL35MM • RESOLUTION
NEXT CASE STUDY • [ 02 ]
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